For marketing consultancy and media, yes — we can discuss performance-tied models, hybrid retainers, or fixed-scope engagements depending on channel, margin, and data maturity. For custom software development, pricing is usually fixed-scope for discovery and architecture, then phased for build. Software outcomes are delivery-based rather than media-performance-based, so we structure pricing around scope, complexity, and priority. We’ll recommend the model that fits the actual risk and work.

Marketing: the diagnostic and strategic walkthrough happen in days, not weeks. Meaningful performance reads usually appear within 30–90 days depending on spend, offer, and creative volume. Software: discovery and architecture are fast; build timelines depend on complexity, but we phase delivery so useful tools ship early. You should see operational leverage before the final system is complete.

Both. We can lead marketing strategy and execution end-to-end, or plug into your internal marketing team. On software, we can own the build, embed with your developers, or design the architecture for your team to execute. The goal is leverage, not dependency.

Marketing consultancy and media: retainer, performance-tied, hybrid, or project-based depending on scope. Custom software: fixed-scope discovery and architecture, then phased build pricing based on complexity and priority. Support and optimisation retainers are optional after handover. We’ll give you a clear proposal before any work starts.

Yes. Marketing reporting is built to change decisions, not validate them — acquisition MER, contribution, LTGP:CAC, and numbers that reconcile with the P&L. Software projects include documentation, repository access, architecture notes, and handover so you own the logic and data. No black boxes.

Yes. We build and optimise landing pages, funnels, CRO systems, and tracking/measurement layers. On the software side, we build client portals, internal tools, dashboards, custom CRMs, and API integrations. If it sits between traffic, conversion, operations, and data, we can help.

Marketing engagements typically start with a 3–6 month initial period so strategy, creative, and measurement have time to produce a real read. Software is usually project-based or phased, with no unnecessary lock-in; ongoing support is optional. We’ll be explicit about minimums before you commit.